How To Source
Wholesale Contacts
All retailers (be they regular store owners, eBay
participants, or those with online stores) need to find
wholesale suppliers for the products they plan on selling. When
first starting out, this is a very difficult task. Probably the
most common question asked by people wanting to retail goods is
where they can find reliable wholesale contacts.
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One good place to start is to visit the local trade shows
which service your chosen sector. This is probably the best
source as all those participating in the trade shows are
actually looking for business and to sell their products. Make
sure you collect the contact details of these suppliers
(usually, a business card is sufficient) and you can then
contact them later at a time more convenient to you. Purchasing
at the trade show is never recommended. Generally, you get a
better deal by making a purchase a bit later.
In addition to meeting wholesale suppliers, trade shows
offer another major benefit: trade organizations usually
promote their services at these shows. It is always worth while
joining these organizations - you get known in the industry and
will be first to hear about 'dodgy' suppliers and wholesale
contacts.
An even more direct way of finding suppliers is to simply
look for the manufacturer's details on the packaging of
products you wish to market. You will usually find the
manufacturer's name and address - and often a contact phone
number. Then it's a simple matter of contacting the
manufacturer and enquiring about who their wholesaler agent is.
A simple, but very effective technique!
Don't forget the most common way of finding business
contacts - your local Yellow Pages! Look up the product you are
researching in the index, and you will very quickly discover a
whole list of potential wholesale contacts. You are probably
surprised that I haven't mentioned the internet as a source of
wholesale contacts. No, this is no oversight. In my experience,
most 'so-called' wholesalers who advertise on the internet are
really middle men. Their prices will invariably be higher than
genuine wholesalers as they are taking their profit by adding a
margin for themselves.
One final thing: before commencing your search, be sure to
apply for a resale license. A resale license permits you to
legally purchase at wholesale prices. Many of the bigger
suppliers require a resale license number in order to process
your order. The license also helps in bookkeeping as you can
very easily get a list of all transactions made.
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